IndyCar drivers put their lives on the line for pittance compared to F1 and NASCAR
Racer recently published this table (below) of estimated salaries for the top-5 drivers in F1, NASCAR and F1. Why is F1 so high and IndyCar so low?
It's the TV ratings stupid. F1 is watched by 50 to 100 million people per race worldwide with negotiated TV deals in most countries. IndyCar is watched by 0.3 to 0.4 million people on NBCSN - infomercial territory. Sponsors pay to be in front of eyeballs to get exposure to their product. F1 thinks big and is big. IndyCar thinks small and is small.
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