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DATE News (chronologically)
07/28/10
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New ticket pricing for Brickyard 400  A new, two-tiered ticket pricing program is creating even more value and a wider variety of options for fans attending the 2011 Brickyard 400.

Prices have been cut in selected rows of specific grandstands at the Indianapolis Motor Speedway for the annual NASCAR Sprint Cup Series mid-summer classic. Race Day general admission ticket prices also have been reduced.

"This new ticket pricing program will make the Brickyard 400 more accessible to more fans while also providing more choices for value-conscious consumers," said Jeff Belskus, Indianapolis Motor Speedway Corporation president and CEO. "The combination of more affordable ticket prices, exciting racing from the stars of NASCAR and the great new fan experiences we created in 2010, such as the Brickyard Beach Bash and Family Fun Area, should produce a very memorable Brickyard 400 in the final year of our Centennial Era."

Brickyard 400 Race Day ticket prices have been cut in the lower rows of the Southeast Vista, Southwest Vista, Northeast Vista and H Stand grandstands. Prices in those rows range from $50-65, a reduction of $20 over 2010 prices.

Brickyard 400 Race Day general admission tickets, which debuted in 2010 at $40, are available for 2011 at the reduced price of $30 in advance, $35 on Race Day.

Prices for selected premium seats were increased slightly as part of the new program.

Visit http://www.indianapolismotorspeedway.com/brickyard400/eventinfo/38782-2011-Ticket-Pricing/ for more details or http://www.imstix.com to reorder or apply for 2011 Brickyard 400 tickets.

The 2011 Brickyard 400 is scheduled for Sunday, July 24, 2011, subject to any changes on the final NASCAR Sprint Cup Series schedule.
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