Key sponsors support Andretti and Hunter-Reay Two of the IZOD IndyCar Series' brightest American driving stars will hit the track in 2011 with the benefit of significant support from three high-profile Indianapolis-based companies in Bryant Heating and Cooling, OneAmerica and ExactTarget.
All three companies have been sponsors of Andretti Autosport in the past, but 2011 marks the first time they will share a common focus in drivers Marco Andretti and Ryan Hunter-Reay. Andretti, who won IndyCar rookie of the year honors in 2006, and Hunter-Reay - who claimed the rookie title in 2007 - will open their 2011 seasons on March 27 at the Honda Grand Prix of St. Petersburg in St. Petersburg, Fla.
Bryant Heating and Cooling, the longest non-automotive sponsor to be involved in the Indianapolis 500, has been dedicated to customer comfort and satisfaction since 1904. 2011 will be Bryant's fifth season with Andretti Autosport and the first season they've branded two of the team's cars for a full season during a year.
OneAmerica has built a reputation as one of the strongest and most stable financial services companies in America. OneAmerica has backed Marco since his rookie season in 2006 and chose to add Hunter-Ray to their program after seeing his performance in 2010.
ExactTarget, a leading provider of interactive marketing solutions for organizations around the world including Microsoft, Best Buy and Expedia, became a backer of Andretti Autosport in 2010. The company will continue to incorporate Andretti and Hunter-Reay in its global marketing programs throughout the 2011 season.
All three sponsorship programs include a variety of elements including branding on cars and uniforms, VIP hospitality packages, and use of the team's intellectual property and advertising rights.
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