USGP TV Rating SPEED’s coverage of the inaugural Formula One race from Austin drew more than 500,000 viewers, scoring a Nielsen Household Rating of 0.42. The ratings mark is up 40% with HHs (0.42 vs. 0.30), 70% among M35-54 (0.46 vs. 0.27) and 75% among M18-49 (0.28 vs. 0.16) versus last year’s equivalent race (Brazil). It was the highest rated Formula One race on SPEED with HHs and M18-49 in well over a year.
The 2012 Formula One season wraps up this weekend on SPEED with live coverage of the Grand Prix of Brazil:
Friday, 11/23/12 · 11:00a/8:00a FORMULA ONE PRACTICE: Grand Prix of Brazil (LIVE) Sao Paolo, Brazil
Saturday, 11/24/12 · 11:00a/8:00a FORMULA ONE QUALIFYING: Grand Prix of Brazil (LIVE) Sao Paolo, Brazil
Sunday, 11/25/12 · 10:30a/7:30a FORMULA ONE: Grand Prix of Brazil (LIVE) Sao Paolo, Brazil
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