Toyota Camry to Pace Field at NASCAR's Sprint Cup Auto Club 400 As part of a new partnership between Auto Club Speedway and Toyota, officials announced today that the Toyota Camry will lead the field to the start of the Auto Club 400 NASCAR Sprint Cup Series race and the Royal Purple 300 NNS race at Southern California's premier motorsports facility, March 23 - 24, 2013. The announcement is part of a marketing agreement between the two which makes the 2013 vehicle "The Official Pace Car of Auto Club Speedway".
"Toyota is excited to extend its longstanding relationship with Auto Club Speedway when the Camry serves as the official pace car during the NASCAR race weekend," said Les Unger, national motorsports marketing manager for Toyota Motor Sales, USA, Inc. "Being based in southern California, Toyota has previously enjoyed a partnership with the track from a promotion and sponsorship perspective at various times throughout the years. This opportunity is a perfect fit for Toyota to showcase the 2013 Camry given the company's historical popularity in the southern California market."
The Toyota Motor Sales, USA, Inc. headquarters are located in Torrance, Calif., and the Camry is built at Toyota manufacturing facilities in Georgetown, Kentucky and Lafayette, Indiana. It has been the best-selling car in America for 11 straight years, and 15 of the past 16. The 2013 NASCAR season will feature the introduction of the new 2013 Camry race car with an updated and more unique identity.
The Toyota made its NASCAR debut in 2004 when it entered the NASCAR Camping World Truck Series with the Tundra. In 2007, Toyota began competing in the NASCAR Sprint Cup Series and the NASCAR NNS Series with the Camry.
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