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DATE News (chronologically)
06/12/13
tv news
NASCAR Sprint Cup ratings on Fox up in Milwaukee, flat nationally (Update)  UPDATE NASCAR of FOX TV ratings since 2007.

Year No. Races Avg Rating Avg Viewers per race
2013 13 4.8 7,800,000
2012 13 4.8 7,900,000
2011 13 5.0 8,600,000
2010 11 4.8 7,836,000
2009 12 5.1 8,680,000
2008 12 5.7 9,325,000
2007 12 5.6 9,307,000
Source: SportsBusiness Journal/Daily Research

06/09/13 The 13 NASCAR Sprint Cup races on Milwaukee WITI-TV (Channel 6), averaged a 6.7 rating, the highest average since 2007.

About 60,400 households on average in the Milwaukee market tuned to those races, which is a 12% improvement over last season. In the last three seasons, the average rating has improved in this market (5.4, 6.0, 6.7).

Nationally, NASCAR Sprint Cup races on Fox averaged 7.8 million viewer (4.8 rating) which is flat compared to last year’s average.

The average ratings for the races on Fox was higher the average for the NBA conference finals on all networks (4.8 to 4.5). JSOnline

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