Red Sox owner eyeing NASCAR?

Daytona International Speedway is a long way from Fenway Park, literally and figuratively. But a team of executives from the Red Sox ownership group, including owner John W. Henry, visited the track at the Daytona 500 festivities last month, and sharp-eyed spectators may have spotted a small green Fenway Sports Group logo on the second-place finisher of Daytona's Craftsman Truck Series race. The logo is the most visible sign yet that the Sox ownership is serious about investing in one of the nation's most popular sports. 'It's no secret we've been kicking the tires in NASCAR — this was a way to get our feet wet," said Mike Dee, president of the team's sports marketing subsidiary, Fenway Sports Group. ''We love the sport. We think the sport is certainly one that's growing exponentially, both nationally and within New England. If it makes sense to do more, we will." Fenway Sports Group became involved in its first NASCAR sponsorship deal in a roundabout way. More at Boston Globe

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