Office Depot to announce Roush sponsorship deal

According to Sports Business Daily, Office Depot and Roush Racing will announce today that the official office products partner of NASCAR has signed a new multi-year deal to be the exclusive primary sponsor of the No. 99 Nextel Cup Ford driven by Carl Edwards. Office Depot, which by the end of this season will have sponsored Edwards’ car for 17 races, will be the exclusive primary sponsor for the entire season starting next year. Other companies that have occupied or will occupy Edwards’ hood this year include Scotts, Autoclub Group/AAA, World Financial Group, Pennzoil and Aegon. Terms of the deal were not released, but industry insiders peg primary sponsorship of a top-tier Nextel Cup car at $12-15M per year.

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