08/08/14 AARP and AARP Foundation's nationwide campaign to address the problem of older adult hunger through the Drive to End Hunger program will return with 11-time NASCAR Sprint Cup Series champions Hendrick Motorsports in 2015 as a primary sponsor of driver Jeff Gordon and his #24 Chevy SS team. Through AARP's sponsorship of the #24 Chevy, the AARP Foundation's Drive to End Hunger program will be featured as a primary partner in 13 Sprint Cup races next season, including the 2015 Daytona 500, and on portions of the car as an associate sponsor in all other events.
It will mark AARP's fifth year as a primary sponsor of the #24 team, which is unprecedented in NASCAR for a social cause. The priorities of Drive to End Hunger, which is supported through donations from individuals, corporations and other non-profits, are to raise awareness and funds to fight hunger among adults 50 and over and to provide short- and long-term solutions to the problem of older adult hunger. Hendrick Motorsports