The announcement included that 5-hour ENERGY enters its third consecutive year as primary sponsor of Clint Bowyers #15 Toyota. Bowyer will carry the 5-hour ENERGY logos for 24 races in 2014. PEAK Antifreeze & Motor Oil returns this year with the PEAK logos will adorn Bowyers #15 Toyota at the Auto Club in March, Talladega in May and Chicago in Sept. PEAK also announced the second year of its PEAK Stock Car Dream Challenge, a nationwide search to find a racer who has what it takes to be a professional driver.
AAA Mid-Atlantic will serve as the primary sponsor on Bowyers #15 Toyota at the April race at Richmond and the Oct race at Martinsville. AAA Mid-Atlantic continues as a major associate on all MWR Toyotas in 2014.
AAA remains the Official Roadside Assistance, Travel and Insurance Agency Partner of MWR. Charter will serve as the primary sponsor on Bowyers #15 Toyota in the NASCAR Sprint Showdown at Charlotte. Charter, the fourth largest cable operator in America, will serve as an associate sponsor on all MWR Toyotas in 2014.
Kansas Strong will team up with MWR and native Kansan Bowyer to promote its message about the role oil and gas plays in advancing Kansas and sustaining the nations energy supply. The logo will adorn Bowyers fire suit throughout the year and on the #15 Toyota at the two Kansas races.