The rating and viewership for the fourth race of the Chase for the NASCAR Sprint Cup were up from last year’s race, which earned a 2.5 rating and averaged 3,896,638 viewers. It was the highest-rated and most-viewed race so far in this year’s Chase.
The three Chase races this season that have been run and telecast as scheduled have seen ratings and viewership increases over last year. The opening race of the Chase at Chicagoland Speedway was rain-delayed.
Greenville, S.C., was the highest-rated metered market in the country for the Kansas race, earning an 8.2 rating, while Greensboro, N.C., was second at 8.1. Norfolk, Va., was third at 6.2, followed by Birmingham, Ala., at 6.1 and Knoxville, Tenn., at 6.0.
Charlotte, N.C., was sixth at 5.7, with Orlando, Fla., (5.3), Jacksonville, Fla., and Richmond, Va., (both with 5.2) and Tampa-St. Petersburg and Indianapolis (both with 5.1) rounding out the top 10 markets.
ESPN’s live telecast of the NASCAR Nationwide Series race at Kansas Speedway on Saturday, Oct. 5, earned a 1.1 U.S. household rating, averaging 1,628,998 viewers. Last year’s race earned a 1.3 rating with 2,049,032 viewers.