“We were due for a redesign and this new site enables the fan to tap into a variety of information and social media platforms from one location," said Bobby Rahal, co-owner of Rahal Letterman Lanigan Racing. “We believe this new site allows the fans more insight into the team and to follow us more closely as the season progresses."
The site, designed by Niche Productions of Dayton, Ohio, provides information on the team, its drivers and sponsors in a robust, social media-friendly manner with links to the team’s Twitter, Facebook and Instagram accounts. Information, including photo and video galleries can be accessed in a user-friendly way via computer or smart phone.
Now included on the new team site are videos featuring various team members as well as a promotional video directed by Allen Farst of Niche Productions that highlights both racing programs. Additional videos will be debuted as the season progresses.