Ratings Throughout Europe Soar For MotoGP Season Opener In Qatar
Meanwhile, Italian TV, bolstered by the highly anticipated return of Valentino Rossi, "saw audiences go up to 5.28 million – peaking up to 6.63 million — for the race under the floodlights with a 17.5% broadcast share."
Viewership also saw "a humungous increase in British audiences, as nearly 75% more people tuned in over the previous year, with 1.7 million viewers witnessing the action, during which figures peaked at 2 million."
Germany "turned up in force once again," with 410,000 MotoGP fans. In addition to the regular TV broadcast, the MotoGP season-opener "was also available on over 40 planes featuring Sport24, the 24/7 live sports channel produced and distributed by IMG Media exclusively for the in-flight and in-ship markets." MotoGP