|Felipe Massa at the Brembo press conference in Shanghai|
China already today represents a very important market for Brembo, but above all it is an area with a very high development potential. As evidence of what was said, the Italian company will celebrate at the end of April the opening of the new center located at Nanjing for the production of brake calipers and discs uniquely for the local market.
In this context of growth and attention towards Eastern Asia, Brembo has decided to present at Shanghai a 3D video to better understand the functioning of the braking system in a Formula One single-seater. The images, of great impact and full of details, highlight the highest technology reached by the engineers of the Italian factory. In the virtual tour, in fact, Brembo accompanies the viewer inside and ‘through’ every single component, highlighting the behavior and the critical role of a braking system during the race.
To remark the importance of this informative tool, both Scuderia Ferrari driver Felipe Massa and Engineer Steve Clark, Head of track engineering, took part to the presentation answering to many questions from the large audience of Chinese and European journalists present at the event.