Vitantonio Liuzzi Added to SSC East PRI Line Up

The Performance Racing Industry trade show and Championship Karting International program are excited to announce the addition of Formula One star Vitantonio Liuzzi to the PRI/CKI Karting All-Star Classic. Liuzzi will be aboard a CRG chassis under the SSC East tent.

Liuzzi, who drives for the Force India Formula One team, is a multi time karting champion from back in the day. Starting karting at the age of nine, he won the 1993 Italian Karting Championship and was the vice-champion in the 1995 Karting World Championship. Liuzzi would get redemption in 2001 when he was awarded the World Championship after an aspiring drive in Germany.

“Vitantonio Liuzzi is a major player in the motorsports world, and we welcome him to the PRI event," expressed Director of Operations Kevin Williams. “Having Formula One represented at the event is something that we have worked towards this season and are excited to have Vitantonio on board. He will be a treat to watch."

With support from William Rast Racing, the racing and sport lifestyle division of the premium denim brand William Rast, Liuzzi will travel to the United States to compete. Working with Dave Davies’ SSC East squad, Liuzzi will have a strong chance at being the first Formula One driver to claim the PRI title. William Rast CEO Coin Dyne says, "We are excited that Antonio will participate in the race. As one of the great karting champions of all time, his contribution to the sport has been immeasurable. Both as a personal friend of Tonio, and as a fan of the sport, William Rast is proud to take part in this event."

The PRI/CKI Karting All-Star Classic will be televised nationally on Fox Sports Net affiliation of cable networks. Both the Karter and All-Star Divisions of the race will have their own dedicated half-hour broadcasts that will air in a minimum of 86 million households. Last year’s PRI event, with re-air dates, was viewed in more than 700,000 households helping bring karting to the mainstream media. The Karter division from the 2009 event will air on Monday, January 11th, 2010 at 4:30pm local time while the All-Star division will be broadcast on Monday, January 18th, 2010 at 4:30pm.

The 2009 PRI/CKI Karting All-Star Classic will take place at the annual Performance Racing Industry trade show in Orlando, Florida. With the event taking place on the evening of Thursday, December 10th, Fox will be in attendance producing an hour long broadcast bringing karting to the mainstream medium of television early in 2010.

Stay tuned to for up-to-date information, photos and results. The PRI show is held at the Orange County Convention Center in Orlando, Florida from December 10th – 12th with the PRI/CKI Karting All-Star Classic taking place on the evening of December 10th. Admission to the event is free for PRI attendees and exhibitors with PRI show credentials. (press release)

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