Texas Samsung 500 TV ratings

UPDATE The NASCAR Sprint Cup Series Samsung 500 at Texas Motor Speedway, televised live last Sunday by Fox, earned a 4.7 Nielsen final rating, down 13 percent from last year’s rating of 5.4.

04/06/09 NASCAR on Fox posted a 4.2/10 Sunday for Sprint Cup racing from Texas. The 4.2/10 is down -11% compared to last year's 4.7/10 for the same race. Once again FOX had trouble getting viewers to the set, as tune-in at the green flag was down half a rating point compared to last year (-13%, 3.4/9 vs. 3.9/9). That half-point decline at the start matches the half-point decline for the entire race, showing that the build of the rating through the race was normal. More positively, yesterday's race was far and away the day's highest-rated sports event, it delivered FOX's best NASCAR rating in a month, and the year-to-year decline of five-tenths of a point is an improvement over the average of nine-tenths for FOX's previous races this season. Season-to-date, NASCAR is now averaging a 5.1/10 in the metered markets, down -15% compared to last year's 6.0/12.

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