Barcoding and Motorola Solutions to Sponsor Inaugural Baltimore Grand Prix

Barcoding, Inc. and Motorola Solutions today announced the joint sponsorship of the inaugural Baltimore Grand Prix, an IZOD IndyCar Series and American Le Mans Series race, to be held Sept. 2-4, 2011, in downtown Baltimore. The Baltimore Grand Prix will turn the city streets of downtown Baltimore into a two-mile race circuit and feature professional motorsports and entertainment. The three-day event will conclude with an IZOD IndyCar Series Race on Sunday.

Jay Steinmetz, president and CEO, Barcoding, said, “As a prominent member of the Baltimore community for over 10 years, we at Barcoding are excited to sponsor the first-ever Baltimore Grand Prix. We look forward to taking part in this great event and watching some of the world’s best drivers race through the streets of our own backyard."

A leader in enterprise-wide mobility solutions and an active part of the Baltimore business community, Barcoding views this sponsorship with Motorola as a way for local businesses to get involved with automated data capture and innovative RFID technology. Barcoding integrates Motorola’s line of mobile computers with software applications and backend systems to allow companies in a variety of industries to streamline supply chain operations for maximized productivity and profitability.

“The message of the Grand Prix – speed and efficiency – directly translates to how businesses must operate in today’s economy," said Brian Bukowski, territory vice president for East Sales, Motorola Solutions. “We are excited to help showcase the city of Baltimore with Barcoding, who demonstrates the same teamwork and speed shown by race crews to deliver quality enterprise mobility solutions."