Rolex renews as Australian Grand Prix title sponsor
"The opening round in Australia is always highly anticipated by sporting fans worldwide. It's a truly world class event which is not only a favorite of drivers and teams, but fans too," Arnaud Boetsch, Rolex SA Communication and Image Director, said, via Australian site Speedcafe.
"The Formula 1 Rolex Australian Grand Prix is a crowning moment in Rolex's support for Formula One and sets the scene for the rest of the season."
Rolex, of course, is also the official timepiece of F1.