Dodge not planning return to NASCAR anytime soon

It's the question all Dodge stock-car fans want to know: When will the manufacturer return to NASCAR? Not in 2014, that's for sure. While Dodge continues to discuss stock-car racing, according to Ralph Gilles, president and CEO of SRT Brand and Motorsports, Chrysler Group LLC, "the timing isn't right." But Gilles is well aware that stock-car enthusiasts miss the Dodge brand in NASCAR's garages" so never say never. "We haven't forgotten about NASCAR," Gilles told FOX Sports on Friday.

"We have a lot of pressure on our capital right now. The Dodge brand has a new chief (Timothy Kuniskis, president and CEO of Dodge Brand), right? He's an enthusiast. He owns a Charger himself, it's his daily drive. He has an older one and a new one. He gets it. He understands. But timing is everything. To get back in the sport is not an insignificant investment. It's something that we've said no to. This year is out of the question, but the future, anything could happen. The fans want us back, so we'll see." FoxSports

Leave a Reply