|Almost no one watched Scott Dixon win last Saturday's IndyCar race|
Note in the table below the Saturday IndyCar race was the lowest rated broadcast on TV last weekend – worse than qualifying broadcasts of other series, even taped qualifying broadcasts.
Of course it was on NBCSN. If you want to make your race series invisible, broadcast it on NBCSN – a station almost no one watches.
IndyCar must like being nearly invisible – it has been on NBCSN for a long time delivering little value to IndyCar sponsors.
The 2nd IndyCar race of the weekend was on NBC, and of course the network station delivered over 1 million viewers, but that was down 6.5% from last year. IndyCar does not want to grow. If it did, all its races would be on NBC or ABC, not on NBCSN.
|FS1||NASCAR Cup Race L||Kentucky||2,575,000||448,000||1.57||1.21||+29.8%|
|NBC||IndyCar Race #2 L||Road America||1,044,000||235,000||0.72||0.77||-6.5%|
|FS1||NASCAR Truck Race L||Kentucky||699,000||118,000||0.42||0.22||+90.9%|
|FOX||NHRA Finals L||Indianapolis||689,000||148,000||0.46|
|FS1||NASCAR Xfinity Race #2 L||Kentucky||681,000||117,000||0.43||0.38||+13.2%|
|ESPN||F1 Styrian GP L||Austria||632,000||258,000||0.39||N/A||N/A|
|FS1||NASCAR Truck Weather L||Kentucky||542,000||96,000||0.33||N/A||N/A|
|FS1||ARCA Race L||Kentucky||521,000||79,000||0.33|
|FS1||NASCAR Xfinity Race #1 L||Kentucky||514,000||87,000||0.33||–||–|
|FS1||NHRA Qualifying L||Indianapolis||443,000||69,000||0.27||–||–|
|ESPN||F1 Styrian GP Qualifying||Austria||339,000||117,000||0.22||N/A||N/A|
|FS1||NHRA Qualifying Taped||Indianapolis||315,000||40,000||0.20||–||–|
|NBCSN||IndyCar Race #1 L||Road America||299,000||35,000||0.18||0.22*||-18.2%|
*2018 TV Rating – last time race was on NBCSN