NASCAR suffered debilitating TV ratings on NBCSN this past weekend as it begins to feel the same pain IndyCar has felt for 11 years on NBCSN.
NASCAR has seen TV ratings drop on NBCSN in previous years but this year was particularly brutal.
Of course the race was run on a Thursday night, rather than the weekend.
|NBCSN||NASCAR Cup Race L||Kansas||1,470,000||314,000||0.91||*1.20||-24.2%|
|NBCSN||NASCAR Xfinity Race L||Kansas||792,000||124,000||0.50||0.91||-45.1%|
|FS1||NASCAR Truck Race 2||Kansas||447,000||83,000||0.30||N/A||N/A|
|FS1||NASCAR Truck Race 1||Kansas||370,000||61,000||0.24||0.28||-14.3%|
*FS1 May Race. Fall Race on NBCSN had a 2.09 rating so if we used that % drop would have been far more