NASCAR announced on Thursday that Julie Giese is returning to her midwestern roots and being named track president of the sport’s first street course in downtown Chicago.
While Giese will immediately begin work on several key initiatives in Chicago, she will also continue to oversee all day-to-day operations at Phoenix Raceway through NASCAR Championship Weekend in November. Following the crowning of four NASCAR champions in the desert, Julie will turn her focus full-time to the Chicago Street Course, including relocation to Chicago and opening a NASCAR office. Along with building a fully dedicated in-market team, Giese will lead all efforts for the event, including NASCAR’s commitment to deliver benefits to Chicago’s residents, engagement with youth programs and support for the local business community.
“Julie brings a long history of driving results and managing high profile initiatives at NASCAR venues – from her work in promoting the $400 million redevelopment of Daytona International Speedway to her leadership role as president of a thriving Phoenix Raceway,” said Chip Wile, NASCAR senior vice president and chief track properties officer. “Most importantly, Julie understands the importance of diversity and prioritizing the local communities in which we race. As such, she will work with local, diverse business owners to partner on all aspects of the event weekend – from philanthropic efforts to suppliers, caterers and hoteliers.”
“It’s a tremendous honor for me,” Giese told the Republic. “It’s exciting to get back to an area that I know incredibly well and to be part of something that is truly going to be one of the biggest sporting events of 2023. This is another bold and innovative move for NASCAR and I’m just looking forward to what’s ahead.”
“I look forward to making Chicago my new home and leading NASCAR’s deep involvement in Chicago to make this incredible event successful for this great city and for motorsports,” said Giese, a Wisconsin native. “NASCAR events bring tremendous economic impact to their host communities as the world’s most loyal fans come to see the greatest drivers in the world. We look forward to hosting them in the world-class city of Chicago.
“As for my time at Phoenix Raceway – I am humbled to have had the opportunity to lead such an amazing team, and to work alongside and develop relationships with so many tremendous people across the Avondale and Phoenix communities. I look forward to celebrating with them all during 2022 NASCAR Championship Weekend.”