IndyCar: Series to shake up marketing dept

IndyCar is parting ways with its marketing chief, S.J. Luedtke, amid increasing calls from the series’ paddock to shake up its marketing efforts.

She started with the series in 2019 and her last full-time day is December 9th, and she will consult part-time until the end of January.

IndyCar only cares about marketing the Indy 500. Nothing else seems to matter much.

 

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