TV News: Weekend TV Ratings
–Analysis by Mark Cipolloni–
TV Rating Analysis
NASCAR:
As F1 continues to suck the lifeblood out of all other forms of motorsports, Fox earned a 1.81 rating and 3.129 million viewers for Sunday’s NASCAR race at COTA down 16.97% from a 2.18 rating and 3.731 million viewers last year. Viewership was down 16.14% and the number of viewers in the all-important 18-49 year old category was down a massive 22.82% in one year. NASCAR lost 600,000 viewers in a single year for this race, a troubling omen. The Share (% of households tuned in for the race) was down 12% from last year.
The NASCAR Xfinity race at COTA on FS1 earned a 0.52 rating and 815,000 viewers, down 18.75% in rating and down 24.19% in viewership from a year ago. The number of 18–49 viewers dropped 23.12% in a single year.
The NASCAR Truck race was about even from last year – up slightly.
NHRA
The NHRA Arizona National Finals from Phoenix on FS1 earned a 0.20 rating and 324,000 viewers, down 16.67% in rating and down 19.20% in viewership from a year ago. The number of 18–49 viewers dropped 7.55% in a single year.
TV Rating Data
| Network | Event | Location | Total Viewers |
18-49 Viewers |
Ratio: 18-49 Yr Old/ Total Viewers |
2023 Rating |
2022 Rating |
Rating % Chg. |
2022 Network |
2022 Viewers |
2022 18-49 Viewers |
Viewers % Chg |
18-49 Yr Old % Chg |
| FOX | NASCAR Cup race | COTA | 3,129,000 | 585,000 | 19% | 1.81 | 2.18 | -16.97% | FOX | 3,731,000 | 758,000 | -16.14% | -22.82% |
| FS1 | NASCAR Xfinity race | COTA | 815,000 | 153,000 | 19% | 0.52 | 0.64 | -18.75% | FS1 | 1,075,000 | 199,000 | -24.19% | -23.12% |
| FS1 | NASCAR Truck Race | COTA | 697,000 | 162,000 | 23% | 0.43 | 0.42 | +2.38% | FS1 | 719,000 | 158,000 | -3.06% | 2.53% |
| FS1 | NHRA Finals | Arizona | 324,000 | 49,000 | 15% | 0.20 | 0.24 | -16.67% | FS1 | 401,000 | 53,000 | -19.20% | -7.55% |