Supercars signs record-breaking broadcast deal with Foxtel Group and Seven
Supercars has announced a landmark broadcast agreement with the Foxtel Group and Seven West Media, securing a record-breaking multi-year deal that will take Australia’s premier motorsport category into an exciting new era.
The new agreements ensure every Supercars event will continue to be broadcast live on Kayo SPORTS and FOXTEL, with every round available in ultra-high definition (UHD). The deal also ensures every round of the Repco Supercars Championship will be live, ad-break free during racing.
Seven West retains free-to-air rights, ensuring marquee events such as the Repco Bathurst 1000, Boost Mobile Gold Coast 500 and the bp Adelaide Grand Final — will be broadcast live and free across Australia via the Seven Network and 7plus.
The record-breaking domestic agreement strengthens Supercars’ expanding international presence. The sport recently confirmed a four-year extension with Sky Sport in New Zealand, while global deals across 128 countries and 19 broadcasters will deliver coverage to a potential 325 million homes worldwide.
Supercars Chief Executive James Warburton described the announcement as a defining moment for the sport.
“This is a monumental day for Supercars and our fans across Australia. This multi-year deal secures our future, delivers unprecedented access, and elevates how we showcase our sport,” Warburton said.
“The agreement with Foxtel Group and Seven is not only the biggest in our history, but demonstrates the strength, popularity and future potential of our category.”
“The next phase for Supercars will be among the most exciting in our history, starting in 2026 when Toyota, the world’s largest automotive brand, joins the grid. We’ll make our debut on New Zealand’s South Island with a spectacular Christchurch event as part of our double-header across the Tasman, introduce the new-look Finals Series, and explore opportunities for season-opening events at world-class venues.”
“There’s tremendous momentum ahead, and this partnership ensures fans can experience it all live. It reinforces our position as one of Australia’s most watched and accessible sports, guaranteeing years of high-octane racing entertainment.”
Foxtel Group CEO Patrick Delany said: “2025 marks a decade since we redefined the fan experience for Supercars.
Australians love live and local sport and Supercars is certainly in the first tier of premium Australian fan experience sports.
“As Supercars shifts into an exciting new era, our Kayo SPORTS customers are in the driver’s seat to enjoy every moment of the Championship, with uninterrupted access to every thrilling lap. With Kayo SPORTS being home to the majority of rounds, and every single round available in stunning UHD, we are delivering Supercars fans the ultimate experience.
“Nowhere else in the world can fans access every race of F1, MotoGP, NASCAR, World Superbikes, and the beloved local Supercars series – all live – on a single streaming platform. This unparalleled line-up delivers extraordinary value for our subscribers.”
Seven West Media Managing Director and Chief Executive Officer, Jeff Howard said: “We’re passionate about motorsport at Seven, and there’s no greater motorsport in Australia than Supercars. For more than 50 years, we have worked closely with Supercars to bring innovative, world-class coverage to all Australians – live and free.
“We are very pleased about the new multi-year agreement, which comes at an exciting time for Supercars, with the first Final series later this year, the potential Perth street circuit race and, of course, the addition of Toyota to the championship. The latter will be a true game changer and will take this great sport to a whole new level.
“On behalf of the entire team at Seven West Media, thank you James and the Supercars team.”
The announcement was made at Supercars’ spectacular 2025 Repco Bathurst 1000 launch party in Sydney on Monday night, where the first-ever Toyota GR Supra Supercar was officially unveiled by Toyota and Walkinshaw Andretti United.
The Supra will be on track for fans at the Repco Bathurst 1000 from 9-12 October.