Formula 1 team acquires naming rights from Aston Martin

The Aston Martin name will be forever etched into the future of Formula One following the announcement today that Aston Martin Aramco Formula One™ Team has agreed to acquire the exclusive right to use the iconic automotive company’s name, logo and branding in perpetuity for its Formula One™ operations.

Pursuant to a new naming rights agreement, the Aston Martin brand can be used in the team name ‘Aston Martin F1 Team’, and for the ‘Aston Martin’ chassis name.

Under the leadership of Executive Chairman, Lawrence Stroll, this latest acquisition further solidifies the team’s commitment to Formula One™ and ensures the the British Company name remains firmly part of the sport’s future.

Lawrence Stroll, Executive Chairman, of the F1 Team: “Today’s acquisition represents an important step in our team’s journey and underlines our commitment to Formula One’s exciting future. This agreement further strengthens our position as we push to win World Championships in the future, and I couldn’t be prouder to be leading this iconic British institution on the road and the track.”

Editor’s Note: The car company is bleeding so much red ink, what happens when it goes out of business and is no longer selling automobiles?