INDYCAR unveils its brand campaign – “A Different Breed" – for the 2020 NTT INDYCAR SERIES season showcasing the extraordinary mindset of its athletes and features narration by Academy Award-winning actor Matt Damon.
Using the branding “A Different Breed," the lead video highlights Josef Newgarden, Scott Dixon, Alexander Rossi, Pato O’Ward, Colton Herta and Simon Pagenaud.
Against a backdrop of race highlights and driver closeups, narrator Matt Damon (who waved the green flag for last year’s Indianapolis 500 with Christian Bale) says, “Not everyone can do 240 (mph) 2 inches from the ground. From your opponent. From failure. Not everyone wants to wrestle a 1,500-pound animal with no power steering with 5 Gs on the neck and go toe to toe with 20 other daredevils."