Coca-Cola 600 likely to keep name
The Coca-Cola 600 likely will keep its name and won't have to share the specific Coke brand with another NASCAR race despite a major sponsorship deal announced Monday.
Coca-Cola North America and International Speedway Corp. signed a 10-year agreement to bring Coke brands to 10 ISC race tracks.
The deal also gives Coca-Cola the naming rights for the NASCAR Sprint Cup race held in July at the Daytona International Speedway. The annual race — this year's was Sunday — was the Pepsi 400 for several years.