Reason by NASCAR’s poaching

One rumor making the rounds about why NASCAR might be out to buy some of the biggest names in racing outside of NASCAR, such as Juan Montoya and Danica Patrick, is the fact that its TV ratings have dropped for just about every race this year indicating that NASCAR's popularity has peaked and it's time to bring in some new talent to draw fans from other forms of motorsport.

Armed with a huge war chest of money, the France family can get just about anything or anybody they want and there isn't much any of the other sanctioning bodies can do about it.