NASCAR Sprint Cup TV ratings down again
Fox averaged a 4.8 final Nielsen rating and 7.9 million viewers for its 13 NASCAR Sprint Cup Series telecasts this season, down 4% and 8%, respectively, from a 5.0 rating and 8.6 million viewers last season reports Sports Business Journal. The rating for the telecasts this season is also flat with ’10, while viewership was up slightly from 7.8 million viewers.