Firestone continues sponsorship of LBGP

The Firestone brand will continue a longstanding tradition on the streets of Southern California this April 16-18 by once again serving as the Official Tire of the 36th Annual Toyota Grand Prix of Long Beach.

“2010 marks the 15th consecutive year that a Bridgestone Americas Tire Operations (BATO) brand will serve as the official tire of the Toyota Grand Prix of Long Beach," said Al Speyer, Executive Director, Firestone Racing. “It feels great to return to this track each year and see the red Firestone name on the bridge between turns 9 and 10, and all alongside the track. The Grand Prix Association of Long Beach always goes above and beyond in making sure we receive maximum exposure and value for our sponsorship dollars at this great race, which takes place in a key market – the Los Angeles area."

Long Beach is also the site of Firestone’s official return to the American open wheel racing scene in 1991 as sponsor of the Firestone Indy Lights that year. “We are delighted to continue this key relationship with the Firestone brand and its dealers in the Southern California area," said Jim Michaelian, president and CEO of the Grand Prix Association of Long Beach. “We look forward to showcasing their products on the streets of Long Beach for many years to come."

Every car in the IZOD IndyCar Series and Firestone Indy Lights races will be equipped
with Firestone Firehawk racing radial tires.

For the second consecutive year, ticket prices for the Toyota Grand Prix of Long Beach
have remained unchanged. Tickets for the three-day event range from $25 for a Friday General
Admission ticket to $125 for a three-day ticket that includes Sat./Sun. reserved seating in
grandstand upper levels. Pre-paid parking packages are also available, along with handicapped
seating, IndyCar Paddock passes, Super Photo tickets and a wide variety of Hospitality Club
packages including the all-new Vista Club located high atop the Hyatt Regency Long Beach.

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