Allianz extends F1 involvement

Allianz has announced their new global partner status of Formula One. The partnership provides Allianz with Global Partner exclusivity in the sector of financial service providers in Insurance, Asset Management and Banking. “We welcome Allianz as a new Global Partner of Formula 1. With their continued sponsorship of the Williams team and multiple trackside presence, Allianz is another prime example of a global company using Formula 1to build its brand throughout the world," Formula One Supremo, Bernie Ecclestone said.

Steven Althaus, Head of Marketing Communication, Allianz SE added… “As a global player in Insurance, Asset Management and Banking, we estimate not only the global reach of Formula 1 but also the quest for continuous development and improvement of the sport for the sake of sporting excellence and safety standards. We at Allianz share this mission – knowing our customer and continuously adapting our services to its needs is our quest, which we strive for since our founding in 1890. These shared values and the belief in the strength of partnership have leaded us to elevate our commitment to the sport and become a ‘Global Partner of Formula 1."