Earnhardt Jr, Patrick and Wallace make top-20 list

TSE's Athlete Business Index ("TAB" score) is calculated by combining survey results of Fortune 500 executives who use talent for corporate purposes. Executives surveyed are asked to score athletes' ability to succeed in ten specific corporate categories or functions. These categories include trade show appearance, keynote speech, sales promotion, clinic/demonstration, meet and greet, and others.

Athletes are graded on a point system from (1-10 highest) in each category. They are given a score for both local market presence and national marketability. TAB scores are calculated on a quarterly basis by TSE Sports & Entertainment.

Companies interested in viewing a complete list of TSE's Athlete Business Index and it's associated rankings should contact Will Steinberg at wsteinberg@tseworld.com.

TSE Athlete Business Index Top 20 – April 2007

Rank Name "TAB" Score
1. Magic Johnson 99.85
2. Peyton Manning 99.80
3. Michael Jordan 99.75
4. Tiger Woods 99.70
5. Cal Ripken, Jr. 99.50
6. Lance Armstrong 99.45
7. LeBron James 99.25
8. Terry Bradshaw 99.00
9 Shaquille O'Neal 98.75
10 Charles Barkley 98.70
11 Dale Earnhardt, Jr. 98.70
12 Annika Sörenstam 98.65
13 Yogi Berra 98.60
14 Steve Young 98.50
15 Danica Patrick 98.25
16 Rusty Wallace 98.20
17 Derek Jeter 98.15
18 Tiki Barber 98.10
19 Venus Williams 98.05
20 Bill Walton 98.00