Edmonton race gets Budweiser backing
The new multi-year partnership is a valuable addition to Budweiser's involvement in the community of Edmonton and is an extension of Budweiser's industry leading association with auto racing, such as sponsorship of Grand Prix of Canada Formula 1 Racing Series in Montreal.
"Budweiser is excited to become a partner with the Grand Prix of Edmonton, which is quickly becoming one of the most exciting summer events in Western Canada," said Blaine Kulak, Marketing Manager, Western Canada. "Budweiser is the beer most associated with auto racing in North America. We look forward to bringing our own brand of excitement to the event and to offering beer lovers the opportunity to enjoy Budweiser at Grand Prix of Edmonton events."
Grand Prix of Edmonton is part of the Champ Car World Series, is one of the leading open-wheel series which includes 16 stops on its 10-month tour. After a record-breaking inaugural year, the Grand Prix of Edmonton quickly became one of the top events on the circuit.
"The Grand Prix of Edmonton is committed to delivering an outstanding racing experience to all event patrons and our new partnership Budweiser will assist us in continuing to offer a quality experience to racing fans," said Grand Prix of Edmonton President Jim Haskins. "Budweiser has a prestigious history with auto racing in Canada and around the world. We believe this exciting new partnership will further add to our credibility as a world-class event for Edmonton."