NASCAR TV ratings continue fall
UPDATE Fox's broadcast of last Sunday's Food City 500 NASCAR Nextel Cup race at Bristol Motor Speedway drew a final Nielsen Media Research rating of 5.1 and a 12 market share, down 17.7% from the 6.2 Fox drew for the race last year…..this despite all the Car of Tomorrow hype.
03/26/07 Despite all the hype with the Car of Tomorrow, Fox's broadcast of Sunday's Food City 500 NASCAR Nextel Cup race at Bristol Motor Speedway earned a 4.9 overnight rating and an 11 market share, down 7.5 percent from the 5.3 the race drew overnight in 2006 and 12.5 percent lower than the 5.6 overnight figure in 2005.