Rahal Letterman Lanigan Racing (RLL) announced today that staffing leader PeopleReady has returned to the team as primary sponsor of two-time Indianapolis 500 champion Takuma Sato’s entry for the 105th Running of the Indianapolis 500 on May 30, 2021. PeopleReady’s first experience as a primary sponsor of an Indy car ended in victory lane when Sato became the only active, full-time, two-time winner of the world-famous race in 2020.
PeopleReady will also be a full-season associate sponsor on Sato’s Honda-powered entry for the 2021 NTT INDYCAR SERIES season and has extended their partnership to include an associate sponsorship role on the No. 15 entry of teammate Graham Rahal as well. As part of the team’s celebration of their 30th anniversary, Sato’s PeopleReady livery design will be reminiscent of team founder and co-owner Bobby Rahal’s 1992 championship-winning livery from the first year of competition.
“PeopleReady is thrilled to be a part of the RLL team again as sponsors for both Takuma Sato and Graham Rahal this year,” said Taryn Owen, president of PeopleReady. “Our new brand promise—Within Reach—also rings true for this year’s racing season. And, when it comes to bringing our refreshed brand to race fans across the nation, we are ready as we focus on putting work within reach during unprecedented times.”
“What an incredible result for PeopleReady’s first foray as a primary sponsor of an Indy car at the 2020 Indianapolis 500,” added Bobby Rahal, co-owner of Rahal Letterman Lanigan Racing with David Letterman and Mike Lanigan. “It’s great to have them back as primary sponsor on Takuma’s entry to defend their Indy 500 victory on the world stage and continue to increase the awareness of the staffing services they provide throughout the race season.”
“On the heels of last year’s Indy 500 win, we are proud to be in RLL’s lane again for the upcoming season with an expanded sponsorship,” said Patrick Beharelle, CEO of TrueBlue, parent company of PeopleReady. “During an uncertain job climate and unpredictable economy, driving home our mission of connecting people and work and being a force for good in communities is vital.”
The 17-race 2021 NTT INDYCAR SERIES season begins on April 18 with the Honda Indy Grand Prix of Alabama. Sato is the defending race and pole winner after having driven to victory at the road course in 2019. For more details about the team or series, please visit www.rahal.com or www.indycar.com.