Barilla Debuts Racing Wheels Pasta, Inspired by the Iconic Wheels of Formula 1
Barilla, the world’s leading pasta maker and the Official Pasta Partner of Formula 1, has launched a new special-edition pasta designed to bring race-day energy straight to the dinner table.
–by Mark Cipolloni–
Dubbed Barilla Racing Wheels, the limited-edition shape draws direct inspiration from the iconic wheels of Formula 1 cars. The ridged, circular pasta delivers a satisfying al dente bite and combines playful motorsport-inspired design with the performance-driven craftsmanship Barilla is known for.
The launch ties into Barilla’s celebration of *Domenica Italiana*—the beloved Italian Sunday tradition of families gathering around a shared meal, often while watching Formula 1 races. It perfectly reflects the brand’s belief that every meal “tastes like family.”
“Barilla Racing Wheels celebrates the partnership between two worlds that share a focus on detail and a commitment to constant improvement,” said Angie Cotter, U.S. Pasta Category Marketing Director at Barilla. “With this new shape, we’re inviting fans to turn race day into a moment to gather, share a meal and enjoy the spirit of Domenica Italiana.”
Fans attending the FORMULA 1 CRYPTO.COM MIAMI GRAND PRIX 2026 will find Barilla everywhere on the grounds. The brand is operating two Barilla Lasagna Bars serving classic Bolognese and Ricotta & Spinach recipes, and will also be featured in the Paddock Club with dishes made using Al Bronzo bronze-cut pasta alongside special Racing Wheels creations.
Racing Wheels pasta is available now for purchase on Walmart.com and will roll out to select retailers nationwide later this spring. The full Barilla Domenica Italiana recipe collection, including plenty of ideas for using the new shape, can be found online at Barilla.com. You can purchase Barilla Racing Wheels now on Walmart.com
