FOX to announce NASCAR Latin America deal
The agreement with NASCAR Digital Entertainment and Grand American Road Racing covers the NASCAR NEXTEL Cup Series, the NASCAR Busch Series, the NASCAR Craftsman Truck Series, the Rolex Sports Car Series and the Grand-Am Cup Series. This agreement will bring extensive coverage in both live and highlight form throughout the region on the SPEED Channel, FX and Fox Sports. The deal covers all Latin America and Brazil, and brings NASCAR events to new countries including Argentina, Bolivia, Chile, Colombia, Ecuador, Paraguay, Peru and Uruguay.
Commenting on the deal, Hernan Lopez, the president of Fox Latin America Channels, noted, “News Corp. and NASCAR have a successful partnership in the U.S., where Fox, FX and the SPEED Channel have broadcast more races than any other partner. We look forward to replicating this success in Latin America, where NASCAR already has a strong following." WorldScreen
07/07/05 Fox today is expected to announce a multi-year agreement with NASCAR in which Fox Latin America Channels have “purchased the rights to broadcast" NASCAR races and weekly highlights on pay TV nets FX and Speed Channel. NASCAR programming will debut on the channels this weekend. FX and Speed Channel are part of Fox’ basic cable TV offering in Latin America HOLLYWOOD REPORTER