Bang! Racing today announced the appointment of Jim Melvin as Director of Operations. Melvin will oversee the business operations of the race team and sponsor support services which includes the Show Vehicle Program and Sponsor Account Management. "Jim has made great contributions to the success of Bang! Racing in 2004," said Bang! Racing's CEO and owner Alex Meshkin. "Loyalty is an important factor in any business, but in this business loyalty is everything. Bang! Racing went through a lot this first year. There were many changes in our internal management structure, and Jim was a supportive key person within the company." Prior to Melvin joining Bang! Racing in 2003 as Director of Sponsor Relations for the NASCAR Craftsman Truck Series teams, Melvin was Director of Marketing and Media Relations for Spencer Motor Ventures. Previously, he served as Vice President of Sponsor Sales for Keystone Marketing.