Many British race fans headed to Singapore for F1
In the three months since tickets went on sale in March, the number of British fans booking tickets for the race is more than 30 percent higher than last year and they make up more than 28 percent of international sales. Second in the long-haul league table are Australian race fans with around 12 percent of the total, while the number of German race fans is also showing a significant increase over 2009 figures and make up around 7 percent.
“A number of British, Australian and German fans may have been motivated by the strong performance of last year’s Singapore race winner Lewis Hamilton, reigning World Champion Jenson Button and championship contenders Sebastian Vettel and Mark Webber" said Colin Syn, Deputy Chairman of Singapore GP Pte Limited. “Equally important is that Singapore offers an all-round destination and entertainment package which is strong on value compared to many traditional races."
The Grand Prix organizers are spending over 5 million SG dollars (approx £2.2 million) on trackside entertainment to supplement the race action. While the announcement of the headline acts remain eagerly anticipated it has already been confirmed that ticket holders will be able to enjoy everything from the culture and beauty of iconic Italian performers Studio Festi and Andrea Bocelli’s protégés the DIV4S, to adrenaline-pumping action from the world’s top freestyle trials motorbikes ace, performing on a floating stage against the stunning backdrop of Singapore’s Marina Bay skyline.
The strong international sales are also matched by VIP hospitality sales, with more 75% of places already taken up. This has prompted organizers to increase the available hospitality inventory by 5%.
“Race fans and corporate guests are clearly discovering that the Singapore Grand Prix is a unique experience but is also remarkably accessible and cost-effective" says Colin Syn. “There are up to ten flights each day direct from London and many others from alternative cities. Once visitors arrive, with the airport, track, hotels, restaurants and bars all conveniently located, you don’t have to hire rental cars or pay for expensive transfers. Here you simply walk or take a taxi from your hotel, straight to the track.
“So far ticket bookings have been received from over sixty different countries, as far afield as Chile, Peru and East Africa" says Colin Syn. “We are looking forward to welcoming even more visitors from across the globe to another spectacular Singapore Grand Prix."