IndyCar Series and NeuLion Announce New Partnership
Powered by leading sports technology company NeuLion, the Indycar.com Media Center is an all-in-one online media solution for both the IndyCar Series and Firestone Indy Lights. This is the first and only dedicated online network that gives IndyCar Series fans worldwide one central location to access all things entertainment.
Over the weekend was the 2009 Honda Grand Prix of St. Petersburg, FL where NeuLion streamed practice and races on Friday 4/3, Saturday 4/4 and Sunday 4/5. There were 10 scheduled live events totaling close to 15 hours of live streaming race content over three days. The Media Center uses the latest NeuLion technology and service to deliver popular Up to Speed segments, race highlights, vintage races, 2008 archives, podcasting and all other video assets. The Media Center will also provide live online event streaming of IndyCar Series and Firestone Indy Lights practice and qualifying sessions.
"The IndyCar.com Media Center is an exciting new way for our fans to connect with all the action surrounding the IndyCar Series and Firestone Indy Lights," said John Lewis, Vice President of Marketing and League Development for the Indy Racing League. "With NeuLion's industry-leading platform, we are able to provide unprecedented behind-the-scenes video content for free to fans worldwide. It's an exciting addition to our online product."
The IndyCar.com Media Center includes an integrated search feature that allows fans to view archived video by searching by driver, track, video title, etc. It also includes a built-in option allowing fans to easily share audio and video clips on their personal Facebook, MySpace, twitter, digg, or more than 20 other top social networking sites with the click of a button. This allows fans to easily put IndyCar Series and Firestone Indy Lights content on their sites and share it with friends.
The video portal displays a customized user experience, easy navigation, superior video quality and a comprehensive selection of popular content from the IndyCar Series. NeuLion will also provide the IndyCar Series with its advertising solution services to help monetize the website.
"We are pleased to deliver this exciting new service with sleek design and amazing picture clarity. It is a truly unique viewing experience that puts fans in the driver seat. Through our ISO Camera technology it gives fans the driver's track view and so much more through our interactive media player," said Chris Wagner, Executive Vice President of NeuLion.