Earlier this month, Volkswagen Group CEO Oliver Blume outlined his vision for the group to shareholders at an extraordinary meeting. Part of his vision involved remaining CEO of the Porsche brand, a dual role that a couple of large shareholders at the meeting questioned.
Now, in an interview with Car, Blume outlined his vision for Porsche. Answering a question about the evolution into electrification, Blume said the entire lineup will offer a combination of ICE, hybrid, and battery-electric powertrains.
The Cayenne and Panamera have hybrid and ICE motivations, the Macan is going electric, the Taycan is already there. Adhering to a similar breakdown of flagships retaining combustion, Blume said Porsche will add “a very sporty hybridization to the 911” as the 718 twins shift to electrification.
Blume stressed again that the company wants to keep an internal combustion engine in the 911 for as long as possible, and sees not only hybrids, but also developments such as synthetic fuels as a possible means to extend the run.
The whole interview’s worth a read. Car‘s questions cover just about everything Porsche is doing and might do, from the electrification timeline and increased customization to the influx of new customers thanks to the Taycan.