NASCAR: New 2023 livery for Alex Bowman

The No. 48 NASCAR Chevy Camaro ZL1, driven by Alex Bowman in the Cup Series, will sport two brand new paint schemes for the 2023 season.

Ally Bank will continue to sponsor Bowman’s No. 48 Camaro, and both of his new primary paint schemes will continue to carry the brand’s signature purple and white colors. The first scheme features a purple front end that bleeds into multicolor stripes along the sides of the race car, while the vehicle’s rear end is painted white. The No. 48 itself on this scheme is white with a purple outer stroke to stand out against the race car’s side, while carbon fiber weave is visible on the vehicle’s splitter and side skirts. While driving this paint scheme, Bowman will wear a white firesuit with pink, purple and teal accents.

The second paint scheme is much darker. It features a similar multicolor stripe theme as the first, but overlaid on a dark base paint. The No. 48 NASCAR Chevy sports teal numbers with a white outer stroke to create contrast with the dark background, while the Ally “A” logo on the hood is blurred to create a feeling of motion even while the race car is standing still. The carbon fiber weave on the side skirts and splitter is also present here. Bowman’s firesuit for this scheme is black with purple and pink accents.


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