Roush team to sign new sponsor

Aflac is on the verge of securing a multiyear team sponsorship deal with Roush Fenway Racing, Street & Smith's SportsBusiness Journal reports.

Staff writer Michael Smith also cites sources who say that the company is talking to NASCAR about acquiring official status in the category of supplemental insurance.

Aflac's sponsorship with Roush Fenway is expected to include four Nextel Cup races this year as the primary sponsor on Greg Biffle's No. 16 car. The car is sponsored by Ameriquest, a troubled subprime lender that has been looking to sell off races and get out of the final two years of its deal.

Aflac also will be featured as a primary sponsor for four Busch Series races this year, the story says, and to settle into a full-time Busch Series sponsorship with Roush Fenway for 2008.